How We Grow
Our Priority
Quality is Our Family Tradition
At Daniels Produce, quality isn’t just a goal — it’s the foundation of everything we do. As a proud family operation, we’re hands-on with every step of the process, from the moment seeds hit the soil to the final shipment leaving our farm. We’re constantly fine-tuning our practices based on feedback from our loyal buyers, always striving to raise the bar and deliver the absolute best in fresh produce. Here’s a look at the values that shape our fields — and our future:
Food Safety Comes First
Back in 2009, we became Primus Food Safety Certified — and in 2013, we raised the bar again with a Global Food Safety Initiative (GFSI) certification. This top-tier safety standard means you can count on every ear, crate, and box from us to be as safe as it is delicious.
Built-In Drought Protection
Nebraska weather may throw curveballs, but our crops won’t flinch. With fully irrigated fields, we keep production consistent — rain or shine.
Handpicked with Pride
Smart Pest Management
Our trained crop scouts are constantly in the field, monitoring every row to keep pests in check and our produce in prime condition. We stay ahead of problems before they start.
Hydro Cooling for Maximum Freshness
Timing is everything when it comes to sweetness. That’s why we hydro cool our sweet corn within 30 minutes of harvest, using 38° water to lock in natural sugars and preserve that straight-from-the-field taste.
Right Crop, Right Time
In vegetables, timing is everything, and we work hard to make sure we have our products ready when you want them
Traceability You Can Trust
In 2014, we introduced Produce Traceability Initiative (PTI) labels to every package we ship. That means every item can be traced from our fields to your shelf and back — giving our partners peace of mind and our customers unmatched freshness.
